Google announces the acquisition of Invite Media. Read the Google blog entry... Investing in Exchange Bidding
Thursday, June 3, 2010 | 11:05 AM
We’re happy to announce that we’ve acquired Invite Media, an innovative start-up based in New York and Philadelphia.
The team at Invite Media has developed technology that enables advertisers and agencies to use “real time bidding” to buy display ad space, and to optimize display ad campaigns, across multiple advertising exchanges, all in a single interface.